At a glance
Sonru and Lumo360, in brief
Sonru
Established one-way video interviewing
- Candidates record answers on their own schedule, with screening questions to filter on your criteria1
- Says it has operated since 2007 and offers 24/7 candidate support1
- Questions can be written in any language1
- Names DHL Express and EE as case studies; claims up to 80% less early-stage screening time (Sonru's own figure)1
- Prices are not published on its site1
Lumo360
A conversation instead of a recording
- A spoken, adaptive first-round conversation built from your job description
- Follow-up questions based on each candidate's answers
- Every score linked to the transcript moments that support it
- A recruiter reviews every result before anyone moves forward
- Credit-based pricing: pay only for completed interviews
Side by side
Sonru vs Lumo360
Both remove scheduling from the first round. The difference is whether anyone responds to the answer.
| Sonru | Lumo360 | |
|---|---|---|
| Interview format | Recorded video responses1 | A spoken, adaptive conversation, completed in the candidate's own time |
| Follow-up questions | Candidates answer the set questions; there is no one on the other end | The AI interviewer asks them, based on each answer |
| What the recruiter reviews | Video recordings, one candidate at a time | A competency-by-competency report, with every score linked to the transcript |
| Where the questions come from | Questions you set | Generated from your job description, then reviewed by your recruiter |
| Pricing | Not published1 | Published: credits, pay as you go or in bundles; only completed interviews are charged |
Based on public information checked in October 2026. Sonru's site gives limited product detail, so confirm current features with Sonru directly.
If you move
What changes when you switch
A first workflow is typically live within a day. Existing recordings stay in Sonru, so check what you need to keep and for how long.
Step 01
For candidates
They join a spoken conversation instead of recording to a camera. It still happens in their own time, and it takes the same kind of effort, but they are answered as they go.
Step 02
For recruiters
You stop watching recordings. You read a scored report per candidate and open the transcript where you want to check the evidence.
Step 03
For your content
There is no question set to rebuild. Lumo360 generates the framework from the job description, and your team reviews and adjusts it before it goes live.
Honest fit
When to stay with recorded video
If seeing candidates on camera at the first stage matters for your roles, such as presentation-led positions, recorded video still does that job. If you need established multilingual question setup and round-the-clock candidate support, Sonru lists both.
For most roles, what you need from the first round is evidence of skills and experience. A structured conversation with follow-up questions gives you more of that, and candidates don't have to perform to a camera. See how it compares across the one-way video category.
About this comparison
How we wrote this page
Sonru is a trademark of its owner. Lumo360 is not affiliated with Sonru. Details about Sonru come from public sources listed below and were checked in October 2026; products change, so confirm current features and pricing with Sonru directly.
FAQ
Common questions
What is the best alternative to Sonru?
If you're moving on from recorded video interviews, look at conversational AI interviewers. Lumo360 runs a spoken, adaptive first-round conversation and links every score to the transcript.
What does Sonru do?
Sonru is a video interviewing platform. Candidates record answers to screening questions on their own schedule, and Sonru says it has operated since 2007.
How is Lumo360 different from Sonru?
Candidates have a conversation with follow-up questions instead of recording answers to fixed prompts. Every score links to the transcript, and a recruiter reviews every result.
How long does switching take?
Lumo360 builds each interview from your job description, so there is no question bank to migrate. The first screening workflow is typically live within a day.
What happens to my existing Sonru recordings?
They stay with Sonru. Before you switch, check with Sonru how long recordings are kept and how you can export them, particularly if you need them for audit.
Give candidates a conversation.
Give your team the evidence.
See a Lumo360 interview and the report it produces, using one of your own job descriptions.
Book a demoSources
- Sonru, company website, checked October 2026. Performance figures and client names on that site are Sonru's own claims; we have not verified them.